Building a Gardening and Permaculture Based Small Business with Guest Kerry Brown

On this episode of the Modern Homesteading Podcast, Harold talks with guest Kerry Brown about his journey building a gardening and permaculture based small business, and the things that contributed and helped him along the way.

The Modern Homesteading Podcast, Episode 197 – April 17, 2023

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Kerry Brown is a native East Tennessean who, after departing a career in corporate EMS, decided to take his love of permaculture, homesteading and garden design into a full-time endeavor. He runs Strong Roots Resources, a business that teaches homesteaders with properties of all sizes how to understand and cultivate the land in a regenerative manner.

Strong Roots in Homesteading: The Journey of Kerry Brown

In this episode of the Modern Homesteading Podcast, host Harold Thornbro welcomes back guest Kerry Brown, a seasoned homesteader and permaculture expert. It has been several years since Kerry’s last appearance, where he discussed wood stoves. Since then, Kerry has transitioned into a full-time career in permaculture, homesteading, and gardening design.

Kerry Brown’s Evolution in Homesteading

From EMS to Permaculture: A Career Shift

Kerry shares his journey from a 15-year career in Emergency Medical Services (EMS) to embracing homesteading and permaculture. His pivot to landscaping and lawn care began as a side hustle that eventually took center stage, especially during the 2020 shutdowns. This shift marks a significant change in his professional life, adapting to new challenges and opportunities.

The Birth of Strong Roots Resources

Crafting a Permaculture-Based Business

“Strong Roots Resources” was born from Kerry’s passion for sustainable living and permaculture principles. Initially envisioned as a tour service for sustainable farms, the business evolved into a platform for teaching and consulting in urban and suburban permaculture designs.

Building Community and Expanding Networks

The Importance of Engagement and Learning from Others

Kerry emphasizes the importance of community in his business growth. Attending events like the Rogue Food Conference, Nicole Sauce’s Living Free in Tennessee Workshop, and Jack Spirko’s meetups were pivotal in building relationships and learning from others in the field. These experiences helped Kerry develop his skills in communication and business management.

The Business Model of Strong Roots Resources

Consultation and Design for Productive Properties

Kerry’s business focuses on helping clients make their properties productive. He offers consultations, evaluating land for potential improvements, and suggesting design plans that align with clients’ goals and resources. His services range from small urban projects to larger-acreage designs, catering to diverse needs and preferences.

Preparing for a Sustainable Future

Homesteading and Preparedness Intersect

Kerry discusses the intersection of homesteading and preparedness, highlighting the importance of creating regenerative systems on properties. He reflects on how homesteading is not just about storing food but also about developing sustainable ways to produce and preserve it.

Kerry Brown’s Vision for the Future

Aspiring Towards an Education Center

Kerry envisions transforming his property into an education center for homesteading and permaculture. He plans to host workshops, classes, and events, turning his land into a hub for learning and community engagement. This goal represents his commitment to sharing knowledge and inspiring others in sustainable living practices.

Conclusion: A Call to Action for Aspiring Homesteaders

Embracing Change and Building a Sustainable Lifestyle

Kerry’s story is an inspiration to those looking to transition into homesteading or permaculture as a profession. He encourages aspiring homesteaders to start small, communicate effectively, and build meaningful relationships within their communities. Strong Roots Resources stands as a testament to the power of passion, resilience, and a commitment to sustainable living.




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    Author, blogger, podcaster, homesteading and permaculture enthusiast. I have a passion for sharing what I learn and helping others on their journey. If you're looking for me, you'll usually find me in the garden.

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